#3 From Fire Fighter to Scaling Pool Business with Instagram: Mike Martinez’s Journey from Firefighter to Pool Builder

In today's episode, we have a special guest whose journey embodies resilience and entrepreneurship—Mike Martinez, the Owner of Martinez Pools & Spas based out of sunny South Florida. Join me as we unravel Mike's fascinating journey, from earning his Bachelor's degree in Business and a Master's degree in Public Administration to becoming a firefighter and then now a pool builder. Mike kickstarted his pool career by founding a successful pool cleaning company, all while bravely fighting fires as a full-time firefighter. With an entrepreneurial spirit that refused to be extinguished, Mike took the plunge into pool remodeling after selling his initial venture. Today, he not only fixes existing pools but also creates new pools. In a bold move last year, Mike said farewell to firefighting to fully embrace his passion for pools. We go deep into Mike Martinez’s dual life, exploring the challenges he faced, the successes he achieved, and the lessons learned along the way. Whether you're a builder, contractor, or architect, Mike’s story offers valuable insights into navigating the evolving pool industry.